Tag Archive: Marketing
April 15, 2016 9:33 am Published by Fleur This week we thought we would develop a video focusing on another growing side of marketing. Social Media Marketing! Using social media to market your business has been growing along the different social media platforms. But with the addition of paid advertisement within the majority of social media platforms, it has become more of a focus for Marketers. Check out our video or read the transcript and let us know what you think! Transcript: 10 Social Media Marketing Stats that will Blow your Mind! 1.
53% of social media marketers don't measure their success. (Awareness, Inc.) 2.
62% of marketers said social media became more important to... April 14, 2016 1:23 pm Published by Fleur It works in B2B... April 6, 2016 12:20 pm Published by Fleur It has been growing like wildfire! Is Marketing Automation something for you?
Marketing Automation is making the change from one-time myth/legend and now becoming a legitimate tool for all business owners. It has made the trickle down from huge multinational corporations to small and medium sized enterprises. The number of these size companies taking the plunge has significantly increased. It is no longer reserved for the organisations with a large budget, with costs falling and it is becoming widely affordable and accessible for marketers.
But what's the verdict?
What are the results of marketing automation for these organisations? Well, we have collected a number of... March 17, 2016 5:00 pm Published by Fleur In this video I explain how Otto can be used to help you determine your Net Promoter Score. If you have any feedback or questions please leave a comment. Please share with your friends & colleagues. ... March 10, 2016 11:17 am Published by Fleur In this week's video I explain what the Net Promoter Score is and how it can have an impact on your organisation. If you're interesting in knowing more how you can get your actual Net Promoter Score for your clients figured out, and how to get your clients involved in providing you good testimonials, please see this page: https://www.sonician.com/en/get-help-check-nps-net-promoter-score ... March 3, 2016 10:25 am Published by Fleur In this week's video we focus on why we use the sales process funnel so much in Otto. Please leave your comments and thoughts on the video! ... February 26, 2016 9:56 am Published by Fleur This is the first video in a series titled Otto Insider. Within this series we will demonstrate tips and secrets on how to use Otto to lead your contacts through the Sales Process. In this first video we show you a tip on how to use Otto to turn your new customers into Ambassadors for your brand, products and organisation. There will be more videos with plenty of tips and tricks to come so stay tuned!... February 18, 2016 4:02 pm Published by Fleur I’m going to begin this blog post with a little personal history. While I was at university I needed to find a job to help save a little extra money on the side. The majority of my friends either worked at a bar, in a café or in retail. Well, I ended up getting a job at a telemarketing call centre. I have to say it wasn’t exactly what I had in mind but they were the first to get back to me, so I went in for a one day paid trial. It was quite daunting, all automated, no dialling,... February 12, 2016 12:35 pm Published by Fleur How valuable is your company in other's eyes?
Nobody really values your hard work in the trenches. Nor your long hours. Not even your family. But they do value your assets. That goes for clients, buyers, investors and family alike. And they do see a structured sales process where you know your numbers as one such asset. Arguably the most important after the quality of your product. They see value when you know your KPIs. And then not only your margin and your clients' life time worth, but your full client acquisition cost, your conversion rates and your net promoter score. And others are... January 22, 2016 10:24 am Published by Fleur Photo by Sean Hickin To be a good marketer involves some forms of guess work. Creating a successful marketing campaign takes careful predictive research mixed in with some hard work. Within the digital age being able to make sound predictions on how things will play out is becoming increasingly difficult. Certain marketing phases have come and gone (viral marketing), while these marketing methods can still produce results, it is always better to stay ahead of the crowd than trying to catch-up. I believe that 2016 will be the year of automation. What I mean by automation is the adoption of marketing automation systems... 