Tag Archive: Value-Based Pricing

How to Implement Value-Based Pricing

June 30, 2016 4:25 pm Published by 3 Comments   Creating a pricing strategy that works for your brand and product is vital to ensuring you create happy customers and a healthy sales pipeline. Most organisations seem to implement cost-based pricing into their organisation which can be effective. However, using value-based pricing ensure your customers value their purchase and are as happy as this guy: How would you implement value-based pricing? Here at Sonician we love the idea of value-based pricing and we have actively engaged in using this strategy to price some of our products. However, to implement such a pricing system you firstly need to determine if you can sustain your...

Value-Based Pricing Surveys, Marketing Emoji’s, Bad Habits, Progressive Profiling (Weekly Prospector #28 2016)

January 6, 2015 3:14 pm Published by Leave your thoughts Survey Questions to Implement Value-Based Pricing Two weeks ago we wrote an article detailing why you should and how to implement a value-based pricing strategy. In this article we provide examples on how to survey which products and services your ideal customer persona's will value most in your organisation. As an example we have created a survey we kindly ask our readers to complete to help us determine which marketing automation features provides the most value, Click Here to complete the survey and below to read the article: Read More» The Power of Emoji's in Marketing and How to use them Efficiently with...

About meaningful work, Pitch Emails, Value-Based pricing, Brexit (Weekly Prospector #26 2016)

January 1, 2015 2:58 pm Published by Leave your thoughts How to Implement Value-Based Pricing A Value-Based Pricing strategy is all about ensuring your customer value their purchase. Using it as a pricing strategy enables a brand to be able to get to know what their customers value, and using this to determine your pricing helps in providing this value. In this article we go into detail on how you can implement such a pricing strategy yourselves. Read More»   This is what Happens when Employees Find Meaning at Work Finding meaning at work has been promoted as something all employees should strive for. However is it a necessity to ensure your employees find meaning...