Latest Posts

Group and segment your contacts before send-outs based on… anything.

May 7, 2013 3:22 pm Published by Leave your thoughts Segmentation based on anything See the video on how list-management with Otto works In the Otto update 4.04, you can now search a specific information field of all your contacts and also combine it with the search operator you want, e.g. = (exact match), >, < (greater than or lesser than). This means you quickly can create new lists for send-outs or cold calling campaigns where you have, e.g.: a.    Postal codes greater than 75000 b.    Those companies with more than 17 c.    Companies older than 7 years d.    All in Hamburg with name/postal city/IP-address belonging to there e.    All in a particular industry f.    All...

Send same e-mail from many to the individual contacts of each?

April 11, 2013 3:17 pm Published by Leave your thoughts Do you want to all your staff to send the same information to their contacts by e-mail, individually? Well, it is now possible to do in both sequences of info (that is pre-written and sent out over time), as well as newsletters/e-mails with content that is just applicable at the time you send it. They can now both be be sent just as if they came from outlook from each staff-member to his/her individual contacts using Otto. Try it out? Contact us for a demo!...

Get to know the whole new Otto (4.0)

March 27, 2013 3:12 pm Published by Leave your thoughts Congrats, version 4.0 of Otto® is released Otto has an entire new look and is a lot faster and smoother. The Contact-list has an action pane from where you may perform actions with several contacts at once, to bulk-edit large lists. Lists have been added. Use them to segment and group contacts in any way you like. Broadcasts are merged into Newsletters. When you create a newsletter, you can choose from a combination of Sequences and/or Lists to send to, as well as from what sender. Users have been added with a few different roles. Each subscription now has a sender, which you chose from...

Breakfast Seminars on Marketing Automation in other places

March 7, 2013 3:05 pm Published by Leave your thoughts We may organize breakfast seminars on Marketing Automation in other places, e.g. Borås, Växjö, Halmstad, Jönköping, Skövde. If you have an idea of when and where we should organize one, and e.g. any suggestions on meeting place and others to invite, we're happy to hear it! Just contact us here....

Exhibiting at a trade show soon?

May 11, 2012 2:49 pm Published by Leave your thoughts Exhibiting at a trade show soon? Check out the new iPad companion to Otto®: Lil'Otto the Contact Connector! Check out the video at: https://www.sonician.com/en/products-services/event-tool.html...

Make the best web-forms possible!

October 25, 2011 2:34 pm Published by Leave your thoughts New articles on creating the best web-forms possible: Otto - Quick Start Guide How do I structure a web-form best (introduction) Segment your web-site visitors by which form, or what details, they fill in. Get your web-visitors to leave you the right data How to let your subscribers segment themselves automatically ...

Improved E-mail deliverability

April 10, 2011 2:28 pm Published by Leave your thoughts In the constant struggle to keep spam out of our lives, there are now even more controls built-in that can and will be checked by the e-mail recipient software or service when you send e-mail to make sure you're seen as a trustworthy sender. Now, Otto has been updated with the latest of these controls to ensure highest possible e-mail deliverability....

Swedecopter – your guardian angel toward green and red laser

December 19, 2010 2:13 pm Published by Leave your thoughts We're proud to count Swedecopter as a customer. Swedecopter has the ultimate protection sun-glasses for uniformed personnel, police, pilots etc who may be targeted with red or green laser. The sun-glasses are not only cool, but also provides a perfect UV-protection just like regular sun-glasses. See www.swedecopter.com ...