Categories for Newsletters

Conversion, Public Speaking, Productivity, Customer Service (Weekly Prospector #23 2016)

June 10, 2015 2:29 pm Published by Leave your thoughts 13 Surprisingly Effective Tips for Conversion-Oriented Content We have placed this article first within our newsletter this week because it can provide the most value to all the marketers out there. In particular the content marketers who are looking to improve their rates of conversion from using inbound marketing techniques. It is a quite a long read but the 13 tips are worth it. Once you have some time click the link and have a read. Read More» 5 Tips That Will Make You An Incredible Public Speaker We all experience nerves when getting up in front of a room of people to make...

On Digital Marketing, Content marketing, Sales Attributes & Marketing Automation (Weekly Prospector #22 2016)

June 3, 2015 2:21 pm Published by Leave your thoughts 7 Infographics Every Marketer Needs to See Infographics have become a great way to transfer information viusally, especially when it comes to informing people on the benefits or drawbacks of a particular issue. Therefore, infographics have become a key tool in every marketers toolbox. So here are 7 infographics every marketer must see, ranging on topics from content marketing to marketers themselves: See infographics» 3 ways to Supercharge your Content-Marketing Strategy If you're having trouble developing your Content Strategies for 2016 then maybe these 3 tips can boost your inbound performance. Using user-generated content can help your organisation create awesome dividends for your marketing...

On negative feedback, 10 magic words, impact of MA and old school tactics (Weekly Prospector #25 2016)

January 23, 2015 2:51 pm Published by Leave your thoughts 12 Tips for Dealing with Negative Customer Feedback Dealing with negative customer feedback can be embarassing and uncomfortable. Making sure you don't come off as a know-it-all and having a balanced conversation between both parties is key. Here are 12 tips for coming to terms with the negative feedback and how to approach it in a constructive and positive manner. Read More» Use These 10 Words to Get What You Want We all use words to achieve a wide variety of tasks everyday to a varying degree of success. Being able to control the words which we use everday to a greater level of...

Become an owner, on Customer Relationships, Bully Bosses, Creativity & Marketing Automation (Weekly Prospector #24 2016)

January 17, 2015 2:38 pm Published by Leave your thoughts The key factor to happy, healthy customer relationships Money is not the only value of a company. Creating an atmosphere which creates a positive collective reaction amongst your customers is also valuable. This also has a direct cash flow impact at the other end. How you treat your customers, their wishes and needs directly impact how your business is succeeding. Read below the key tips to help create an atmosphere of positive & happy customers, from entrepreneur.com Read More» How Marketing Automation can boost your marketing while you are enjoying your vacation If you're like me then you can't wait to head on to...

Value-Based Pricing Surveys, Marketing Emoji’s, Bad Habits, Progressive Profiling (Weekly Prospector #28 2016)

January 6, 2015 3:14 pm Published by Leave your thoughts Survey Questions to Implement Value-Based Pricing Two weeks ago we wrote an article detailing why you should and how to implement a value-based pricing strategy. In this article we provide examples on how to survey which products and services your ideal customer persona's will value most in your organisation. As an example we have created a survey we kindly ask our readers to complete to help us determine which marketing automation features provides the most value, Click Here to complete the survey and below to read the article: Read More» The Power of Emoji's in Marketing and How to use them Efficiently with...

About meaningful work, Pitch Emails, Value-Based pricing, Brexit (Weekly Prospector #26 2016)

January 1, 2015 2:58 pm Published by Leave your thoughts How to Implement Value-Based Pricing A Value-Based Pricing strategy is all about ensuring your customer value their purchase. Using it as a pricing strategy enables a brand to be able to get to know what their customers value, and using this to determine your pricing helps in providing this value. In this article we go into detail on how you can implement such a pricing strategy yourselves. Read More»   This is what Happens when Employees Find Meaning at Work Finding meaning at work has been promoted as something all employees should strive for. However is it a necessity to ensure your employees find meaning...

Social Media, Sales Process, Marketing shortcuts, Life-Long Learning (Weekly Prospector #27 2016)

July 8, 2014 3:03 pm Published by Leave your thoughts How This Digital Agency Drives Revenue from Social Media (and How You Can Too) This is a great Case Study from Buffer about a Digital Marketing start-up in the UK and how they have been using Social Media. This start-up has been using social media to push the revenue for their customers with 90% of customers staying on board with the agency. The Case Study provides insight in to their approach to not only approaching their clients but on how they approach the social media platforms as marketing channels. Read More» Bonnier's Sales Process and Experience with Otto (Video 1:39) Recently, we had interviewed...