Categories for Newsletters

On Organization, B2B Marketing Expo, Storytelling Formulas, Account Based Marketing (Weekly Prospector #11 2017)

March 17, 2017 10:15 am Published by Leave your thoughts 5 Habits of Highly Organized People Do you often find yourself thinking about how you wish you could be more organized? One of those people who has everything finished, on time, every time without breaking a sweat? Well, this article outlines 5 of their daily habits and how you can integrate them into your daily routine, so you can also become an organized super human. Read More» The B2B Marketing Expo in London coming up! Sonician is off to London from the 28th-29th of March to exhibit at the B2B Marketing Expo in London! We are extremely excited about this and we are looking...

Improve Your Online Customer Experience, Connectivity, Customer Meetings, Trade Shows (Weekly Prospector #9 2017)

March 3, 2017 10:08 am Published by Leave your thoughts How To Use Google Analytics to Improve Your Online Customer Experience How is your online customer experience? Have you tried putting your potential customer shoes on and sat down for an evening to deal with your website? How was your experience? How would you improve it? Data is becoming more widely available however the percentage of businesses using data to their benefit is small. This article shows you how you can use your online data to improve your customer experience and more importantly improve your sales, customer retention rate and up-selling. Read More» 7 Habits of Highly Connected People Have you ever met someone...

On Calls-to-action, Productivity, Email outreach, Sales Effectivenes (Weekly Prospector #7 2017)

February 17, 2017 9:59 am Published by Leave your thoughts 7 Tips to Get Your Website Visitors to Complete Your Calls-To-Action While it may sometimes seem impossible to achieve a high conversion rate on your calls-to-action, it is reachable. You yourself, have probably clicked on many calls-to-action and knowing the difference between a bad call and a great one can have a significant impact on your website conversion rates. This article provides 7 insights into how you should design & implement your own calls-to-action (often just abbreviated CTA). Read More» The Number 1 Reason Why You're Not Productive, Even Though You Want To Be Productivity is something we all strive for. We all want to...

On Improving Bounce Rate AND Conversion Rate, high sales growth strategies, when to post on facebook and 7 bad habits (Weekly Prospector #5 2017)

February 3, 2017 9:49 am Published by Leave your thoughts Case Study: People turning in the door and walk away? Improve Bounce Rate AND Conversion Rate To start 2017, Otto and ourselves have been helping quite a few companies with their on page web conversions. Towards the end of 2016 we began helping one of our clients with their home page web conversion while also lowering their bounce rate. We've put this into a case study outlining how we were able to achieve this and the results that came from it. Read More» Sales Strategies of High-Growth Companies This great article outlines new research on what similarities all high growth companies experience. It defines...

On Adwords and the right traffic, architecting content strategy and resolutions for 2017. (Weekly Prospector #3 2017)

January 20, 2017 9:41 am Published by Leave your thoughts How to always win with your Adwords & Pay-per-Click Campaigns Google has now well and truly taken over the digital marketing game with their Adwords & PPC options. It's fantastic that marketers now have all of this power and data at their fingertips. Yet, it's difficult to know the best way to take advantage of all this information. This article takes you through methods which can help your organisation improve their PPC campaigns for 2017. Read More» 6 Reasons Why Attracting the Right Online Traffic is Your Top Priority If your google analytics is always full of the wrong type of traffic then you need...

On Customer Acquisition Cost, Podcasts, Being a Successful Leader and Social Media shares. (Weekly Prospector #1 2017)

January 5, 2017 9:33 am Published by Leave your thoughts Customer Acquisition Cost: The Only Health Check up your Growing Business Needs Now that 2017 has begun it's time to have an organisational check up. One of the most important factors in any business check up is your customer acquistion cost, and its surpising how many organisations don't have the figures on these costs. This article takes you through how to determine your customer acquisition cost and why it is so important. Read More» 10 Podcasts Every Business Owner Should Listen To Podcasts have become the best way to absorb information in a fast paced, information rich 21st century. So it comes as no surprise...

The Best Articles As Voted by our readers for 2016! (Weekly Prospector #52 2016)

December 29, 2016 9:24 am Published by Leave your thoughts Kick Start 2017 by finding out who is visiting your web site without saying hi After what has seemed like a whirlwind 2016 it's time to catch our thoughts and begin preparing for the year ahead of us, 2017. This a time for celebration, but it is also a time for reflection, as a business owner or manager this means making adjustments from one year to the next. So we invite you to begin 2017 being informed about the future of sales and join us for an informative Volley marketing webinar. Read More» 12 Tips for Dealing with Negative Customer Feedback Dealing with negatve customer...

Our Most Interesting Articles of 2016 with our wish of a Merry Christmas! (Weekly Prospector #51 2016)

December 22, 2016 9:09 am Published by Leave your thoughts 5 Reasons you Should Feel Bad Not Using Marketing Automation Yet As 2016 heads into the final quarter, marketing automation has now become a key tool in most organisational toolboxes. However, many small to medium sized organisations have yet to adopt a marketing automation system. This places many organisations at a significant disadvantage moving forward into 2017. For all that have yet to make the leap, these are the 5 things you should be feeling most guilty about. Read More» What is the 80/20 Rule & Why Intelligent People Use It Last week we touched on the 80/20 rule and how it can be...

On Google Analytics Basics, Social Media in 2017, Productivity, Blogging (Weekly Prospector #50 2016)

December 16, 2016 3:53 pm Published by Leave your thoughts Google Analytics Basics (Webinar 38:48) After speaking with many companies & listening to feedback, we decided to help our clients out with analytics & data. So we held a webinar on the basics of Google Analytics in which 95 different organisations attended! As it is now the season of giving we thought we would put this webinar up on Youtube and put it in our Newsletter to allow or subscribers to watch it for free. Click below to watch the webinar: Read More» 10 Social Media Predictions For 2017 (And Where you Should be Spending Your Time) Social Media has really turned into a...

On Business Intelligence, Change, Content Marketing, Work Efficiency (Weekly Prospector #49 2016)

December 9, 2016 3:39 pm Published by Leave your thoughts What You Need From Business Intelligence, Big Data & CRM in 2017 (Infographic) Business intelligence, big data and CRM are all becoming more important to SME's as many businesses look to take advantage of online tools. This infographic goes through some trends within each of the three areas and outlines the most pressing issue in each according to sales & managers. Read More» 8 Ways to Adapt to Change Faster Than Your Competitors Technology is rapidly changing and staying ahead of your competitors should always be a top priority. Ensuring you keep up to date with new processes, methodologies & technology within your industry is...